Network Marketing Training Archives

Can you really attract people to you online using attraction marketing? The answer of course is yes.

Attraction Marketing: Is the new  model for doing business. It leverages the internet and social media to attract interested customers to you instead of you chasing them. This is a very useful way of generating leads for your network marketing business but can also be used for traditional business.

This method allows you to leverage the speed of the internet, it’s cost effective and also the reach is unlimited for finding motivated customers and prospects.  You can do this as a part time business.

The first step in attraction marketing is to give your prospects useful information about how to build their business.

Your goal is to become a specialist in a specific  marketing method or strategy so you become the go to person.

attraction marketing

Here are 3 of the mistakes I see online using attraction marketing methods and how they can be avoided.

Attraction Marketing is a great way to get your prospects to come to you . If you set this up correctly with a self-branding attraction marketing system  you will never have to worry about where your leads will come from in the future.

There are some attraction marketing mistakes I’ve noticed people making.

If you’ve made some of these mistakes never fear because I’ve also given you the solution to the problem!

Attraction  Marketing Mistake #1

You pretend to have all the answers and set yourself up as an expert before you’re ready.

It’s OK not to have all the answers!

A lot of marketers pretend to be successful and know their stuff when in truth they really don’t. It’s not surprising since many guru’s online teach this tactic.

Honesty is the best policy always!

The premise of attraction marketing is to set yourself up as the expert and a leader.

Many people pretend to be experts when they haven’t done the work and don’t yet have experience.

It is such an exciting idea to have a steady flow of leads coming in on autopilot instead of you chasing them that some marketers forget to check their egos at the door. It’s not about you the marketer making money off of people who are struggling. It’s about helping people who really need solutions to their problems building a business.

Unfortunately in the excitement to capitalize on this type of marketing many people go overboard. Some even live the lifestyle before their success happens. It’s a recipe for disaster. It’s ok to believe in the dream but it’s also a good idea to remain grounded and remain practical.

Do this instead

Admit it when you don’t have the answer!

This goes a long way to building credibility. Believe it or not you can build trust by admitting you don’t have all the answers. Honesty will build a strong foundation which will carry your business into the future.

Develop skills as you grow. As a marketer the more skills you have the more people you can help and the more success you will create. You don’t have to pretend. In fact most people will see through the facade.

Be yourself, you are the brand and you don’t want to tarnish that for any reason.

Attraction Marketing Mistake #2

You subscribe to a system and then find out it doesn’t’ brand you.

There are many mlm attraction marketing  systems out there that can help you learn and develop your skills. Part of the allure is the attraction marketing system also furnishes a way to attract and capture leads. The best way to attract leads is to build “You” as the brand.

Be careful which system you choose . Make sure it brands you.

 Your long term goal in attraction marketing  is to brand yourself and develop a business foundation you can build on for your future.

Do this instead:

The system you subscribe too must  be able to brand you and have a customization sales funnel. You want to put your own video  and audio into the system. You want freedom to change text and make it your own.

As with all things in life “If it’s worth doing it’s worth doing right.” Take the time to learn how things work.  Make sure you are building something that cannot be jeopardized by outside sources. Build “You” the brand and own it.and add to your skill set as you go.

BIG TIP:  Be dedicated to learning attraction marketing strategies.

Prospects are very knowledgeable in today’s online market. So look sharp and learn as much as you can.

Video is the quickest way to make an impression and helps your prospect make the decision to give you their contact information. Show confidence in the things you know and are good at. Offer value packed information with you own personal flavor.

Video allows your prospects to hear your voice and see you in action. This goes beyond any other marketing method for building your brand, establishing trust.

If you’re scared of video. Start slow but keep going until you become more comfortable because I promise you it will get easier.

We are all unique in our own way and there’s plenty of people looking for information and help with their home based business. Remember the failure rate in network marketing is a whopping 97% .

Attraction  Marketing Mistake #3

You give up before you reach your goals.

It takes time to build a business online. Unfortunately many people buy into the dream of supersonic speed in success working from home. Most people want it but they don’t know what it takes to achieve it. After a few failures they quit.

Online network marketing is not a get rich quick proposition. It takes time, dedication and staying power. Most people quit before they see results. They think they are a failure because they didn’t get rich in the first few months.

Do this instead

Read about network marketing before you join a company. There are some great books out there that outline the trials and tribulations of building a successful home based business. One of my favorite’s is ” Beach Money” by Jordan Adler. He was in 11 different companies before he finally figured out what it really takes to be a success in network marketing.

Set realistic expectations.

Know it will take some time. It could take as much as 3 to 5 years with consistent effort.

Learn how to stay motivated by setting goals and practicing positive mindset techniques;

It’s ok to get excited about your new business in fact it’s mandatory but soon the new shiny wears off, then what. You must find ways to keep going and it all boils down to your mindset and belief in yourself. Read my blog post here on mindset.

There are many things you can do to stay motivated and focused and there’s plenty of help out there. So just look around and you will find what you seek.

I’d love to hear what you have to share.

What are your experiences with attraction marketing? What has helped you more than anything else with marketing online? What are you biggest challenges?


If you enjoyed this post please a comment and share it with others.


PS: Does your up line have a proven step by step road map for success?

If you need more leads click here to learn strategies for generating unlimited leads to grow your business.


Tonya Stephens

Attraction Marketing Specialist

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Branding is one of the best things you can do to build your online business.

With branding you will create recognition and trust two

crucial elements for online success.

branding your business

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By doing some simple branding techniques you can create a great impression of who you are and what you have to offer.

Consider this: You can only make a first impression once. Make sure it’s one that’ll grab your audiences attention and also one they will remember.
If you don’t have a brand theme going then it’s time to get started.
Here are some great examples of great  branding we are all immediately familiar with.

What do you think about when you see these brands? I’ve listed my thoughts.

McDonald’s: Fast food, Billions of Hamburgers sold, Happy Meals
Pier One: Trendy home funiture, cool, chic home accessories, fun lifestyle
Wal Mart : No frills and low prices.
These are just off the top of my head and I’m sure you know of many others, that’s the power of branding, everyone recognizes not only the name but also what it stands for.
What do you stand for? How do you want people to recognize you?

 Here are some questions you must answer if you want to take steps to branding your business.

1. Who is your niche market?
2. What can you offer in value that your competitors can’t match.
Finding your market in network marketing is not hard since there are so many struggling network marketers. Most of us in network marketing know what they are struggling with since we have struggled with the same problems.
After you’ve identified your market the next task is to create a brand name and a tag line.
Most internet network marketers are advised to  keep their name as their brand name. The reason for this is if you decided to change companies your brand is you and not tied to a particular company brand. You are the brand.

Next is to create a tag line. This can be the most difficult process.

What exactly is a tag line?
A tagline is a short concise phrase situated under or alongside your logo that conveys a single strong message. Tag lines should resonate strongly with your niche market.
You tag line should be original, believable, and simple, unconventional, provocative or humorous. What ever your tag line is make sure it’s an honest expression of your brand. Make it uniquely yours.
Some examples of great tag lines:
“You’re in good hands with Allstate” Allstate insurance
“What can brown do for you?” UPS
“The Uncola” Pepsi
Some marketers know immediately what their tag line will be for  example:

Frank Marino “The Bluesman of MLM”.

Some will be ordained by others with a tag line such Adrienne Smith ” The Engagement Superstar” and then there are those who developed a tag line such as Michelle and Bill Pescosolido ” Online Wealth Partners” These are all winning taglines don’t you agree?

If you’re stuck on your tag line here are some helpful tips:
You can brainstorm with others and also do a vision board to look at different logos and taglines. Go blog hopping and look at other marketers to see what they’ve come up with. This may help to stimulate your creative juices. You can also visit  an outsourcing site for graphics and services to look at sample headers and logos . This may help you with ideas for your own. Keep a file of what you find.
After you have your tagline and logo you can begin putting your brand out there on the internet.

You will need a header for your blog, Facebook, Twitter, You Tube and any other site where you want to dislplayyour brand.
It is important to keep your branding congruent on all of your sites so make your headers similar for all your sites.
Outsourcing tip for branding your business:

As I mentioned earlier offers a great outsourcing service especially for graphics. You can evaluate their work and pick a graphic artist that will do the job for you in a professional manner and it’s also extremely cost effective usually around $5. One tip about Fiverr, read the reviews before you place an order.

Branding Your Business Tips:

Branding is partly emotional and so imagery is an important part of your brand.
You want your prospects to know that by associating with you they will have an easier time with what ever problem they are struggling with. It could be internet marketing, network marketing , blogging, social media marketing, video marketing or a combination .

Make your brand unique and offer something of value that’s uniquely yours to give.

Now over to you. Are you branding your business? How did you come up with your tagline? How did you find your niche market?

I’d love to hear about your branding stories.

Tonya Stephens

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network marketing mindset

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Network marketing isn’t easy. Let me say that again….

Unfortunately the failure rate is extremely high. Can you believe 95%

There are many reasons for failure. Unrealistic expectations are a major factor. Most people are not ready for the reality of what it really takes to make a 6 figure income in this industry.

Put these on the list : dedication, persistence, a lot of hard work and a healthy dose of belief in yourself.

Let the truth be known.

 Network marketing is not a get rich quick scheme.

It’s certainly understandable that most people get excited about the possibility of making so much money from a home based business. It’s an irresistible idea.


The thing that surprises many newbies in network marketing is that mindset is the most crucial piece of the success puzzle. Most of us have to work very hard to get the right mindset and even harder to keep it.
This is an industry where personal development pays dividends.

The right mindset will carry you through the hard times and we all go through those hard times.
The reasons for desiring success are as varied as the network marketing participants but the struggle to get there is the same.

Network marketing mindset is the most critical aspect of success in your business and without it your efforts will go down the drain. Your prospects will sense when you have doubts. A signal is sent that you do not believe in this 100%.

How do you achieve a successful network marketing mindset?

Here are some network marketing tips for developing a mindset that will carry you through the rough seas and help you reach the level of success you deserve.

1. Reading the right materials
Reading motivational material helps to reprogram your subconscious mind. One of the best books IMHO to help foster belief in your infinite abilities and create a positive mindset is Napoleon Hill’s “Think and Grow Rich.” I have read and reread this book many times and learn something new each time. Reading it should be a prerequisite for every home business owner.
2. Being consistent
Work your business on a regular consistent schedule. Set a goal to talk to at least 5 people a day about your opportunity. The more you learn and implement what you learn the more you are likely to have success, even small success is motivating and energizing.
Every little success boost your positive mindset and helps you become more confident. It’s this confidence that fuels a positive mindset and goes a long way to help create more success.
3. Surrounding yourself with successful people
We’ve all heard it said that success leaves clues. Successful people are energized and have a positive mindset. Watch and learn from them. What are they doing to create success in their business? Learn from them.
4. Developing a mastermind partner or group
Napoleon Hill suggests you can achieve much more with a mastermind. A mastermind association is where a few people or many come together in harmony to attain a single purpose, there is great power in a mastermind. The results you achieve working through your mastermind group can fuel your positive mindset and help it develop.
5.  Saying Motivational Affirmations 

Affirmations are a way to direct your subconscious mind.

Affirmations are positive statements that describe a desired situation. Affirmations can help you create thought habits and these habits can help you achieve your goals.
Affirmations should be positive in nature and they should be said with emotional feelings attached to them. It’s the emotion that your subconscious mind uses to create your reality.
These 5 tips have helped me in self development and I hope they help you.
Over to you. How do you stay in a positive mindset while working your business? Do you use any of the tips listed here? Do you have tips you’d like to share with the readers?
I’d love to hear about what you do to stay positive.

Tonya Stephens

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Network Marketing On The Internet

Have you ever asked yourself this question: Do I have to be a guru to do network marketing on the internet?

novice and expert

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The answer my friend is a definite no. We all start somewhere and most of us start at the novice level. This blog post will outline a way you can develop the skills necessary to take your business to the next level.

If you want to become  successful  with network marketing on the internet you can use the same  formula that I use. I will outline the details down below but first there are some steps you need to take before you begin your journey into network marketing on the internet.

  • Stop being so emotional about your business…begin to look at it as a BUSINESS! Study and understand the business plan.
  • Make the transition from somebody who is selling xyz to somebody who is building a business.

Never fear there is a way you can become successful promoting your network marketing on the internet .

This is the same system I use  and  I will explain the different levels everyone goes through before they are guru status for network marketing on the internet.

If I can do this then I know you can too.

#1   Novice: Academy Level

This is the “take you by the hand level”  the beginning of your journey into network marketing on the internet.

Everything is done for you. Your copy is written, your sales funnel is ready for you to use. The email follow up campaign is ready to go. You literally don’t have to do anything except start using the readymade  customizable system.

By using the system you begin to get leads, you call them up. You find out by asking questions what they are looking for and what they are struggling with in their business. You offer a solution because the number one problem in network marketing is a lack of leads.

At the Novice Level you learn to generate 50 to 100 leads.

The more you focus the faster you will move through these levels.

#2 List Builder: Gold Level

You pick a marketing strategy and perfect it…. your mantra is focus ,focus ,focus!

Focus and lots of it is one of the keys to success with network marketing on the internet.

You also learn how to set up a custom lead capture page. This is a critical stage to your business.

You generate your first 100 leads then you focus on setting up you own  auto responder and copywriting some broadcast emails to your email list. The initial emails are already set up for you but are totally customizable.  You’re learning how to build your own list. You learn that “The List” is the  gateway to success with network marketing on the internet. You can now begin the process of customizing the readymade sales funnel.

You are on your way to becoming a leader. You have full control of your destiny and you have a list.

#3  Team Builder..Platinum Level

You have a list and you’re building a team!

The system provides you with  all the tools you need to communicate with your team. Using these tools you begin to  systemize  training for your team . By systematizing training you free up your time. Without a system you are constantly on the phone trying to help your team members. Systems are good and help with retention. These are the skills you need for team building and you are full engaged with network marketing on the internet.

The team builder level comes with lots of band width and storage for your content , videos and trainings.

Set it up and give your team specific training in the back office.

This is what you’ve learned so far in your journey into network marketing on the internet.

1. you learned how to generate leads

2. you learned how to talk to your leads

3.  you learned how to incorporate an auto responder and send out broadcast messages.

4. you learned how to write  copy for a headline or for a capture page.

You have built a strong foundation with support,help and resources from the system that’s teaching you how to do network marketing on the internet.

From here on it’s going to get exciting.

There’s one more level and it’s for those who have preservered and made a committment to excellance and lifelong learning.

#4    Master : Mastery Level

You’ve moved beyond Team Builder and now you’re at the Mastery Level.

You’ve worked hard to get here…you are a master in at least one or two  marketing strategies and can generate leads on a daily consistent basis. You always have people to talk to about your business and you are a leader.

The system offers much at this level including 100% profit from educational  digital products already created by other successful marketers.

Joint ventures…now that you have a “Big List”  where you can team up with other marketers to help them sell their products by sending out email broadcast to your list.  “The money is in the list?” and it’s true.  Network marketing on the internet makes all of this possible.

With the Mastery Level you can tap into the best part of  the system.

You are being invited to join the ranks……..of the best of the best.

Congratulations you just became a Rock Star!

I’m sure by now most of you may have guessed what “The System” is.

It’s called My Lead System Pro and it’s the system that is teaching me what I know about network marketing on the internet. It is a proven system and I am proof that it works along with countless others who are  generating leads for their business and also making affiliate commissions by providing education products to those who are struggling.

If you are struggling with your business and want to get off the emotional roller coaster. Take a look at My lead System Pro and what it has to offer you. You can begin today learning network marketing on the internert.

You don’t have to build it…it’s ready to go.

Take a look here for a risk free test drive….$2 click here!


To Your Unique Online Success,

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MLM Tips | Overcoming the first obstacles to your success

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was written for the  person who has a desire to start their own multi level marketing or home based business and needs  more information on the subject of what is required initially to nurture success.
Most people do not in reality know what it takes.  You start with your due dilligence  before you begin but even if you’re sure or your opportunity you need to learn more. Do not permit the revenue potential to cloud your thinking.There are several main hurdles you will come across when you first start. These challenges aren’t beyond your capabilities but the more you know ahead of time the better you may be prepared.

MLM is absolutely not a get rich quick scheme but it is an opportunity to create wealth at a very fast pace. The key is to navigate the obstacles you are guaranteed to run into. If you are able to persevere long enough you’ll bring in a abundant harvest

MLM Tips: Transition from employee to business owner.

I can for myself be a witness that it really is hard making this transition and even if you plan on keeping your day job until you start making more money  inside multilevel marketing you need to start to alter your mindset for success with your multilevel marketing business. As a worker you have a certain schedule or regimen you follow:It may resemble this, you show up at a particular time, put in the required number of hours, complete the tasks scheduled for the day and you draw your earnings check.

Unless you’re inside management you are not asked how you need things to be run in addition  you aren’t advised or else privy to any details about modifications coming down the line. As soon as changes are made you have to accept them like it or not. You are not paid to make decisions. You’re a member of staff plain and simple. The positive to this is you do not have the pressures of running the business. Another person takes the responsibility.

On the other hand as a home based business owner your motto has to be “The buck stops here.”You influence the whole thing that happens. In reality if you don’t take action zilch happens. For a few this can be a terrifying state of affairs but for others it can be absolute bliss.

When I first started my home based multi level marketing business subsequent to many years inside the work place. I confess I started out being  confused. I did not have the routine that for me was comfortable. I definitely felt like a fish out of water.

Simultaneously I recognized I was destined for a lot more than being a worker bee in a very large bee hive.I had to discover my method as well as decide what were the chief things I needed to complete daily in an effort to nurture my business.

Here are some mlm tips I’d like to share that I’ve learned in the last year and a half :

  •  Choose what needs to be accomplished on a daily, monthly and yearly basis.

  •  Make a list for the day with the most important things planned at the top. This can direct you through your day. You might not always get all accomplished on your list but at least you realize which road to travel.

  •  On the internet do not go down rabbit holes or chase the shiny objects ,the internet it is stuffed with distractions. Try to resist the temptation to stray off course.

  • Stay focused! Refer back to the statement above. Don’t chase shiny objects! Easier said than done of course but if you possess a list of things that “Must” get done it is really a little easier.

  •  Physical exercise because your business depends upon you being fit and exercise can be an importan element to good quality health.  

  • Eat for energy and drink lots of water

  • Dress for success even when you’re making phone calls. No they can’t see you but you will come across more professional…trust me on this.  It makes a difference

  • Smile

  • Read or listen to something motivational or inspirational every day for at least 30 min to an hour. Fill your thoughts with positive energy. Belive you can have the success you desire and visualize living the success    


MLM Tips for Success: Don’t take Rejection personally:

Big problem here but understand that hearing no is a part of this industry. You may hear countless more No’s than Yes. Get familiar with it. It’s a fact of life as a business owner. I wrote another blog post here regarding using No for a advantage. click here: MLM tips taking no for an answer and liking it.

MM Tips: Understand what  MLM really is:

Build sincere relationships, and hear what peopele are saying. Stop with the sells pitches, they never work.  Instill support on a daily basis, to everyone on your team as part of your multi level marketing business. You have to listen and stop focusing on yourself, It’s about the other person.
Grow personally because the reality is this, “You” are the product. You have heard it before if you provide to enough people what they desire then  you will get what you desire. Be a servant and assist others in achieving their dreams.

MLM Tips: Tell The Truth

Your new prospects need to know that in order to put together a successful mlm business it will take lots of work, determination and commitment.
They need to recognize they might acquire 1 yes for every 10 no’s and the attrition rate is awfully high inside this business some say as much as 90%
The first year is in truth a learning experience but if they stick with it say 2 to 4 years they can make more money than they ever imagined. MLM has created more millionaires that any other industry.
If you tell people the truth you will keep more reps in the long term. You will  have more people stay in your business by telling them it is usually  hard rather than telling them it’s too easy.

Now it’s your turn. What is your experience with starting your home based business? What mlm tips or other tips can you share with us?


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MLM Forums | 5 Things To Know Before Joining

MLM Forums can be a great marketing strategy for your business.

Roman Statue

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The definition of forums in ancient Rome  could be described as a market place or public square . It would be the center of judicial and business affairs and a place of assemble for the people. It could also be described as a meeting place for the discussion of questions of public interest.

The definition is not unlike the MLM forums on the internet today.

It is a gathering place and it definitely is a place for discussion, answering questions and getting information.

This blog post will help you understand how you can use mlm forums as a free lead source.

Forums are often an overlooked area. Some of the benefits include:

  • You are in the company of “Like Minded” people sharing ideas and thoughts about ways to build  business.
  • There are usually lots of newbies in the forums looking for answers to things they are struggling with.
  • You can be building  backlinks to your blog when you place the link  in your signature.

There are many mlm forums on the internet related to the home based business and network marketing. MLM forums are an excellent place to not only learn about techniques to grow your business but also begin building relationships. You can visit a few of these a day to begin the process.

Most of the people on these mlm forums will be promoting something so it is helpful if you can offer some form of generic marketing information which can pull in some clicks and opt ins and it also brands you as a professional marketer. You are building a reputation by showing your professionalism.

You want to have a great signature file you can use on your mlm forums profile such as: Don’t leave money on the table. Learn what to offer people who say No to your business. http://www you link.

Here are dos and don’ts for marketing on forums:

1. Please don’t SPAM. If you see someone posting a link in their comments it’s probably a new marketer. Set the example: keep your links in your signature only.

2. You main goal should be to always be positive ,lead by example and offer value based comments and  training.

3. If you don’t know anything about a subject being discussed then do your homework and research for the answer then go back and share what you learn.

4. Make sure you ask questions to encourage interaction with the forum members.

5. A great idea would be to have a lead capture page in place with email follow ups ready to send. You will be building  your list with the opt ins.

It is important to interact with the forum members by posting updates and answering questions the more you connect the more opportunity you have for leaving your links on many different topics.

Here is a list of some of the Top Marketing forums you might like to leave your signature on.

 Mike Dillard’s Better Networker Community

CommunityRegister.aspx  Robert Kiyosaki’s Rich Dad Community

  Warrior Forum

   WAHM Forums

  Work at Home Forum

  The Freelance Mom Forums

Mike Filsaime Marketing

  IM4Newbies Internet Marketing

 Anthony Blake Online


Hope you enjoyed this blog post about mlm forums. I’d like to hear from you if you are using forums to generate free leads and build your list. Do you have any stories to share about mlm forums?


Tonya Stephens

251 942 9335

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Drive traffic to your website using keyword rich content was written for the newbie who is considering using content marketing or for the more experienced marketer who may not be getting the traffic they expected from their efforts.

I use Google’s free key word tool to find ideas for keywords and phrases.  I also use Market Samurai to look at the competition strength and backlinks. Understanding keyword research is crucial for how you drive traffic to your website.

Content marketing can be described as giving your prospects the valuable content they are looking for to help them grow their business. When you consistently give  value you will attract prospects to you.

There are many ways to drive traffic to your website.

Key words play a vital role in attracting your prospects and also help to drive traffic to your website.

If you miss this piece of the puzzle you might as well be whistling Dixie in the wind. No one will see or hear you. Here’s a video tutorial I made for you showing you my search for the perfect key word phrase. It was not an easy search but I finally found a phrase that had a good number of potential clicks with an acceptable level of competition. 

I admit as a newbie one year ago I didn’t have a clue about how to drive traffic to my website and I was very intimidated by the tools for key word research. I struggled for  the last year with key word research and felt like I would never learn how to do online marketing. I felt  alone and I was struggling because I did not understand how to do this. It was a big problem for me.

I finally asked for help. I set up a coaching session with another online marketer I met in a master mind team.  He asked me if I knew how to drive traffic to my website and my answer was No!

After my one hour coaching session the light bulb went on! I finally had some understanding of the process for key word research which will help me attract more traffic.

Moral of the story if you are struggling don’t be afraid to reach out and ask for help.

Back to the subject of how to do online marketing!

Your goals in key word research are these:

  • Drive traffic to your website
  • understand what your prospects are looking for
  • understand the role of keywords and why they are so important
  • attract your market
  • learn the words and phrases your market uses


The more you know about your target audience the better you can meet their needs, produce the content they are looking for and drive traffic to your website.

What you don’t want to do is guess at random words and hope for the best.

To begin this process, put yourself in your prospects place. What are they looking for? Ask the questions they would ask. Do a survey on Face book to find some of these questions. Talk to people you network with. Then brainstorm a list of words and phrases, study the list and eliminate those words and phrases that are not relevant.

I found this great website  during my research on how to drive traffic to your website.

The way you drive traffic to your website is a process of study and implementing what you know. There are many ways to drive traffic to your website, key word research is just part of the story.

When you learn something new and them implement what you learn the next step is to share this with your audience. Becoming a teacher is part of becoming a leader.

Sharing and teaching helps you the marketer understand the information better and also commits you to the process.

What I learned in the last year is this, keyword research is not a simple thing. There are several areas you must understand and look at when deciding which word or phrase to use.  There are some great tools you can learn how to use to make your key word research much easier. Don’t take a risk by not doing your keyword research, it is a vital part of ranking on Google.

The internet is a vast ocean and we as marketers need to learn how to navigate so we can be found.


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10 Ways To Reach Your Goals

Reach your goals they say. How you ask?

I listened to an interesting audio the other day as I drove to the gym, it  made a colossal impression. In fact it made such an impression I’ve had it on my mind for a few days and decided to write this blog post.  It’s a concept I wanted to share  with you. It is very simple and basic but definitely profound. It can help you reach your goals.Steve Covey wrote about this and called it The Law Of The Farm.

If you’re struggling with reaching your goals then keep reading.

reaching your goals

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The law of the farm came about by observing the natural world around us. It states as in farming, success in life comes from regular disciplined, daily effort. Remember Jesus said as we sow so shall we reap.

As the farmer plows his field so should we prepare ourselves for success. You must stay focused in order to reach your goals.

If you are a farmer you cannot expect a bumper crop if you lay around fishing and riding horses for 3 months then scramble to plow and sow your seeds at the last minute to grow your crop.Mother nature doesn’t work that way and the farmer knows this.

The same is true for the student in college who parties all week and then tries to cram for his big exam. He may pass the test but doesn’t really learn the material. Long term meaningful success doesn’t happen this way.

To reach your goals : sow your seeds in all of the necessary activities.

Those activities include :

1. Being committed to your goals.

2. Being a lifelong student and getting the training you deserve.

3. Take massive action on the things you learn.

4. Don’t’ be afraid to make mistakes.

5. Learn from your mistakes

6. Find a mentor. Follow someone who is having success.

7. Become an expert at your marketing strategy. Teach others.

8. Be generous and have a positive attitude. Don’t let the weeds of negativity grow in your garden.

9. Step out of your comfort zone. If it makes you nervous you are on the right path.

10. Give gratitude for all you have in your life and for your small successes because they will add up to a big success.

Success is built slowly and with purpose that is focused, to reach your goals be consistent with the best efforts you can manage on a daily basis.

Earl Nightingale also wrote about success being a procession of days not  a sudden burst of activity. Success is

reaching your goals

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a cumulative effect of disciplined, daily effort.

Nightingale said looking back on success that the person looking back would not say one thing or one day was given credit but that a constant focus with consistent effort over many days was the key. You should live your life one day at a time and be the best you can be during that day.

Many people especially in Network Marketing and Internet Marketing want instant success and money to come their way and when it doesn’t happen fast they become disillusioned and lose their focus. They do not understand The Law Of the Farm.

They basically give up.

There is no get rich quick scheme or short cuts to success.

Remembering the Law Of The Farm can help you stay on tract and reach your goals. It is a natural process, you can’t change it.  You can try by taking part in shady strategies that are sure to backfire…it’s the cramming for the test mentality! You won’t reach your goals this way I asure you of that.

Try to incorporate the Law Of The Farm into your thinking. Don’t get frustrated when reaching your goals is taking too long . It always seems that way when you are climbing the mountain but when you get there oh what a majestic view and reaching your goals was so worth the effort.

Remember you are not alone. We all have to work at reaching our goals on a daily basis and it doesn’t get easier because as you grow the goals get bigger.

Take it one day at a time and keep your eye on the prize do the things daily to reach your goals.

What struggles have you had in your journey to success?  Do you think you will ever be satisfied with your level of success?  I would love to hear about the trials and tribulations you have gone through or are going through in your journey.

If you enjoyed this blog post please don’t forget to share it with others.


To Your Unique Online Success,

 Tonya Stephens

251 942 9335

Work With Me

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The Top 10 Home Based Business Tax Deductions

Home based business tax deductions are not exactly awe inspiring to write about but understanding them is a necessary part of being  a home based business owner.

tax papers

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I recently sat down to organize my tax information for my home based businesses. These  include my mlm , internet marketing and also my art sales. I can tell you it’s much easier come tax time if you are organized and keep good records throughout the year. Unfortunately for me I procrastinated even after much encouragement (nagging) from my husband who is the world’s most organized former boy scout.

Do as I say and not as I do………. get organized!

After last year’s tax experience my accountant  set up a spread sheet for me. She knew I needed help! I confess even with the spread sheet handed to me on a silver platter I was not consistent with the data entry. It seemed like such a mundane non revenue producing activity and I had plenty on new exciting areas to keep me preoccupied.

As penitence, I spent the better part of yesterday organizing and compiling the mountain of receipts, invoices sales and check stubs. yikes! I paid for my avoidance and catching up  definitely gave me a headache!

Tip numero uno don’t wait till the last minute!

I needed a blog post and wanted to share something useful.  The Tax Man is just around the corner so I did some research on  home based business tax deductions and this is what I came up with. Please keep in mind I am not a tax expert. Below is a general list of  home based business tax deductions.

Please consult with a qualified CPA for your personal deductions.

Here’s the good news: A home based business can reduce your taxes while building your income !

Important: Open a separate bank account for your business!

Remember your business must be defined as a business and not a hobby.

The IRS presumes that an activity is carried on for profit if it makes a profit during at least 3 of the last 5 tax years including the current year.

Here are 10 Home Based Business Tax Deductions

1.Home Office

This can be one of your biggest home based business tax deductions. Defined as any space you use regularly and solely used for your business. This also includes your restroom. You must measure your home’s square footage and then your office square footage. Calculate the percentage. Example: If your home is 2,000 sq. ft. and your office is 400 sq. ft. then you are allowed 20% deduction from your

  • mortgage’s or rent
  • repairs and maintenance
  • real estate taxes.
  • utility bills

It’s recommended you put together a log and keep up with these expenses month to month.

2. Office Supplies

It’s a good idea to keep an agenda calender for documentation or some kind of daily record of your business activities for these home based business tax deductions.

  • Computer software
  • business subscriptions

    tax man

    renjith krishnan at

  • starter kits
  • website
  • internet connection
  • business and promotional materials
  • handouts
  • samples
  • books and magazines directly related to your business

3. Phone and Internet

You can deduct your business phone, fax and internet expenses. Only deduct the expense directly related to your business. If you only have one home phone only deduct that portion related to your business but if you have a second phone specifically for your business then you can deduct 100%.

4. Furniture for your office.

5. Mileage/Car

The standard mileage is the easiest because it requires minimal record-keeping. Keep track of the miles you drive for business and the dates. Multiply the total miles by the standard mileage rate and that is your deductible expense. Check with your CPA for the mileage rate for 2012.

Tip:  I have a booklet I keep above my sun visor to track this.

6. Travel and Expenses

Travel such as air fare and hotels are good for your home based business tax deductions. It is so important to get to some of the meetings related to your business, there is magic in these events, by all means go!

For dinners, to qualify you must conduct business with the person you are entertaining. These expenses are 50% deductible. Also included in this category are ticket to sports event, cost of a golf game and the cost of the a meal with beverages , tax and tip. You will need very good records for this.

7. Health Insurance Premiums

If you pay for your own health insurance premium and not eligible to participate in your spouse’s medical plan, you can deduct all of your health, dental and long-term care insurance premiums. You can also deduct premiums paid to cover your spouse and dependents.

8. Interest on Business loans and Business Credit Card Interest                                                                                                                                             

9. Social Security

The bad news. If you are self-employed you have to pay double the Social Security contributions. The federal law requires the employer to pay half and the employee to pay half. Self employed workers are both. The good news is you can deduct half of the contribution on your 1040.

10. Self-Employment Retirement Plans such as 401 (k)s

It’s always a good idea to contribute to your 401 (k) and other retirement funds. Remember they are tax deferred which is always great.

There you have it. Like I said I am not a CPA or expert in home based business tax deductions but wanted to share with you what I learned from my research while looking at this subject.

The key is to keep good records and document all of your business activities. Talk to your CPA for a more detailed explanation of these deductions. Develop a spread sheet or have someone do it for you. Just make sure you keep track and do this monthly. Don’t wait like I did to do it all in one sitting.

Doing the data entry on a monthly basis for your home based business tax deductions also has another benefit it lets you track your progress in your business.

It’s always a good idea to start the new year with a budget for your home based business. As you keep tract of where you are you can see if you can afford to buy another new course or e book or what ever shiny new ball is floating around in cyberspace.

By taking these steps you can measure the progress you are making in your home based business from month to month and year to year.

I hope this blog post was helpful for you. I would love to hear what your experiences have been with doing your taxes as a home based business owner. Have you had any surprises and have you seen the benefit of these tax deductions?


To Your Unique Online Success,

Tonya Stephens

251 942 9335

Work With Me

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MLM Prospecting | How To Ignore Rejection

MLM Prospecting : Don’t let rejection stop you before you start!

Network marketing can be one of the most rewarding businesses.   Be aware there are certain challenges we all deal with especially mlm prospecting. This blog post will identify some of these mlm prospecting challenges and offer guidance and encouragement for overcoming them so you can embrace and enjoy success!

MLM Prospecting|Warm Market Rejection:

MLM Prospecting

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One of the first things you learn from your upline is to tap into your warm market for mlm prospecting.

This market includes your spouse, family and friends.  These are the people you love and respect the most. Their rejection can be most painful and hard to deal with. Warm market rejection could be the number one reason people fail in their mlm.

Here’s the scene: You’ve just gone to a presentation for xyz company. You’re sold on the company and the compensation plan and you decide to join but first you go home to talk it over with your spouse. You are filled with excitement and try to explain what the opportunity is all about. You have no idea your spouse will respond any other way except to say go for it I’m behind you 100%!

Instead your Spouse says this “I can’t believe you want to join a Pyramid Scheme are you crazy,” or words to that effect.

How about this one : You call your long time friend to set up a presentation appointment, he tells you he’s not interested! He says he’s heard horror stories about mlm. Here’s another scenario, he agrees to come to the presentation and then doesn’t show up! Statistics are about 50% of your warm market will not show up for the appointment.

Wow, how disappointing! You feel about as low as you can get.

 Perk up! Don’t listen to these people who don’t know what they are talking about! They will try to save you from this scam! It doesn’t matter what your new business proposal is these same people will try to save you even if it’s a brick and mortar business. They don’t know what they’re talking about! Don’t listen!

MLM Prospecting  | Use Rejection as Motivation:

Rejection comes in many forms. It can be cruel words spoken or you can even get laughed at for believing you can break out of the mold to make unlimited income and have time freedom with your own home based business.

What do you do in the face of this kind of rejection? I suggest you use it as motivation.  You can turn it around and use the rejection as motivation to reach your mlm  prospecting success goals. You can show your critics that no matter what they say or think and no matter how much negativity they throw at you, you will attain your mlm prospecting success, you will find a way to do it. They may smirk at you and never show up for the presentations but you can use this as fuel for the motivation to climb up the mountain to mlm prospecting success.

MLM Prospecting | Prepare for Rejection

Rejection happens to all of us. You  don’t have to be a statistic who quits before they even get started because they are initially surrounded by negativity coming from loved ones.

We as business owners and recruiters have a responsibility to teach and train our new business partners before they get shot down by rejection.

Here are some tips to remember and share with them:

  1. Don’t listen to people who don’t know what they are talking about.                                                                          


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  2. Do listen to those who have already attained mlm success and Do know what they are talking about!

Educate those you recruit to not go out with only enthusiasm as their foundation. They must receive some training and coaching before approaching their warm market. Step up and be a leader and mentor to your new recruit.

Your spouse needs to see the complete presentation. Never try to convince them without it.

MLM Prospecting |Don’t approach anyone with your opportunity until you’ve done these 3 steps:

  1. Sign the distributor application.
  2. Made a commitment to your new business. Usually after you’ve made the commitment you’re family and friends will be more supportive.
  3. Been trained professionally. Learn what you need to know in order to be effective.

Remember some of your best warm market prospects will never join you no matter how successful you become. Don’t worry about it! Move on.

Here’s is a great tip about mlm prospecting. If  you get a no today it could be the wrong time for your prospect. Put them on a follow- up list and try again in 6 months. You never know what might change . 

You can only change your attitude not anyone else’s. Work on your self-esteem and confidence level, only then will you be able to lead and become a role model to elevate others.

Stay positive and take daily action!

I’d love to hear some of your stories.

What are some of your most memorable rejections? How did you overcome them or deal with them?

To Your Unique Online Success,

Tonya Stephens


MLM Prospecting

251 942 9335

Work With Me

Facebook  and let’s talk about network marketing success!


 Recession proof your income

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