Can you really attract people to you online using attraction marketing? The answer of course is yes.

Attraction Marketing: Is the new  model for doing business. It leverages the internet and social media to attract interested customers to you instead of you chasing them. This is a very useful way of generating leads for your network marketing business but can also be used for traditional business.

This method allows you to leverage the speed of the internet, it’s cost effective and also the reach is unlimited for finding motivated customers and prospects.  You can do this as a part time business.

The first step in attraction marketing is to give your prospects useful information about how to build their business.

Your goal is to become a specialist in a specific  marketing method or strategy so you become the go to person.

attraction marketing

Here are 3 of the mistakes I see online using attraction marketing methods and how they can be avoided.

Attraction Marketing is a great way to get your prospects to come to you . If you set this up correctly with a self-branding attraction marketing system  you will never have to worry about where your leads will come from in the future.

There are some attraction marketing mistakes I’ve noticed people making.

If you’ve made some of these mistakes never fear because I’ve also given you the solution to the problem!

Attraction  Marketing Mistake #1

You pretend to have all the answers and set yourself up as an expert before you’re ready.

It’s OK not to have all the answers!

A lot of marketers pretend to be successful and know their stuff when in truth they really don’t. It’s not surprising since many guru’s online teach this tactic.

Honesty is the best policy always!

The premise of attraction marketing is to set yourself up as the expert and a leader.

Many people pretend to be experts when they haven’t done the work and don’t yet have experience.

It is such an exciting idea to have a steady flow of leads coming in on autopilot instead of you chasing them that some marketers forget to check their egos at the door. It’s not about you the marketer making money off of people who are struggling. It’s about helping people who really need solutions to their problems building a business.

Unfortunately in the excitement to capitalize on this type of marketing many people go overboard. Some even live the lifestyle before their success happens. It’s a recipe for disaster. It’s ok to believe in the dream but it’s also a good idea to remain grounded and remain practical.

Do this instead

Admit it when you don’t have the answer!

This goes a long way to building credibility. Believe it or not you can build trust by admitting you don’t have all the answers. Honesty will build a strong foundation which will carry your business into the future.

Develop skills as you grow. As a marketer the more skills you have the more people you can help and the more success you will create. You don’t have to pretend. In fact most people will see through the facade.

Be yourself, you are the brand and you don’t want to tarnish that for any reason.

Attraction Marketing Mistake #2

You subscribe to a system and then find out it doesn’t’ brand you.

There are many mlm attraction marketing  systems out there that can help you learn and develop your skills. Part of the allure is the attraction marketing system also furnishes a way to attract and capture leads. The best way to attract leads is to build “You” as the brand.

Be careful which system you choose . Make sure it brands you.

 Your long term goal in attraction marketing  is to brand yourself and develop a business foundation you can build on for your future.

Do this instead:

The system you subscribe too must  be able to brand you and have a customization sales funnel. You want to put your own video  and audio into the system. You want freedom to change text and make it your own.

As with all things in life “If it’s worth doing it’s worth doing right.” Take the time to learn how things work.  Make sure you are building something that cannot be jeopardized by outside sources. Build “You” the brand and own it.and add to your skill set as you go.

BIG TIP:  Be dedicated to learning attraction marketing strategies.

Prospects are very knowledgeable in today’s online market. So look sharp and learn as much as you can.

Video is the quickest way to make an impression and helps your prospect make the decision to give you their contact information. Show confidence in the things you know and are good at. Offer value packed information with you own personal flavor.

Video allows your prospects to hear your voice and see you in action. This goes beyond any other marketing method for building your brand, establishing trust.

If you’re scared of video. Start slow but keep going until you become more comfortable because I promise you it will get easier.

We are all unique in our own way and there’s plenty of people looking for information and help with their home based business. Remember the failure rate in network marketing is a whopping 97% .

Attraction  Marketing Mistake #3

You give up before you reach your goals.

It takes time to build a business online. Unfortunately many people buy into the dream of supersonic speed in success working from home. Most people want it but they don’t know what it takes to achieve it. After a few failures they quit.

Online network marketing is not a get rich quick proposition. It takes time, dedication and staying power. Most people quit before they see results. They think they are a failure because they didn’t get rich in the first few months.

Do this instead

Read about network marketing before you join a company. There are some great books out there that outline the trials and tribulations of building a successful home based business. One of my favorite’s is ” Beach Money” by Jordan Adler. He was in 11 different companies before he finally figured out what it really takes to be a success in network marketing.

Set realistic expectations.

Know it will take some time. It could take as much as 3 to 5 years with consistent effort.

Learn how to stay motivated by setting goals and practicing positive mindset techniques;

It’s ok to get excited about your new business in fact it’s mandatory but soon the new shiny wears off, then what. You must find ways to keep going and it all boils down to your mindset and belief in yourself. Read my blog post here on mindset.

There are many things you can do to stay motivated and focused and there’s plenty of help out there. So just look around and you will find what you seek.

I’d love to hear what you have to share.

What are your experiences with attraction marketing? What has helped you more than anything else with marketing online? What are you biggest challenges?


If you enjoyed this post please a comment and share it with others.


PS: Does your up line have a proven step by step road map for success?

If you need more leads click here to learn strategies for generating unlimited leads to grow your business.


Tonya Stephens

Attraction Marketing Specialist

Face Book :

Twitter :!/Gulfcoastbeauty

(251) 942-9335










The Top 10 Home Based Business Tax Deductions

Home based business tax deductions are not exactly awe inspiring to write about but understanding them is a necessary part of being  a home based business owner.

tax papers

Grant Cochrane at

I recently sat down to organize my tax information for my home based businesses. These  include my mlm , internet marketing and also my art sales. I can tell you it’s much easier come tax time if you are organized and keep good records throughout the year. Unfortunately for me I procrastinated even after much encouragement (nagging) from my husband who is the world’s most organized former boy scout.

Do as I say and not as I do………. get organized!

After last year’s tax experience my accountant  set up a spread sheet for me. She knew I needed help! I confess even with the spread sheet handed to me on a silver platter I was not consistent with the data entry. It seemed like such a mundane non revenue producing activity and I had plenty on new exciting areas to keep me preoccupied.

As penitence, I spent the better part of yesterday organizing and compiling the mountain of receipts, invoices sales and check stubs. yikes! I paid for my avoidance and catching up  definitely gave me a headache!

Tip numero uno don’t wait till the last minute!

I needed a blog post and wanted to share something useful.  The Tax Man is just around the corner so I did some research on  home based business tax deductions and this is what I came up with. Please keep in mind I am not a tax expert. Below is a general list of  home based business tax deductions.

Please consult with a qualified CPA for your personal deductions.

Here’s the good news: A home based business can reduce your taxes while building your income !

Important: Open a separate bank account for your business!

Remember your business must be defined as a business and not a hobby.

The IRS presumes that an activity is carried on for profit if it makes a profit during at least 3 of the last 5 tax years including the current year.

Here are 10 Home Based Business Tax Deductions

1.Home Office

This can be one of your biggest home based business tax deductions. Defined as any space you use regularly and solely used for your business. This also includes your restroom. You must measure your home’s square footage and then your office square footage. Calculate the percentage. Example: If your home is 2,000 sq. ft. and your office is 400 sq. ft. then you are allowed 20% deduction from your

  • mortgage’s or rent
  • repairs and maintenance
  • real estate taxes.
  • utility bills

It’s recommended you put together a log and keep up with these expenses month to month.

2. Office Supplies

It’s a good idea to keep an agenda calender for documentation or some kind of daily record of your business activities for these home based business tax deductions.

  • Computer software
  • business subscriptions

    tax man

    renjith krishnan at

  • starter kits
  • website
  • internet connection
  • business and promotional materials
  • handouts
  • samples
  • books and magazines directly related to your business

3. Phone and Internet

You can deduct your business phone, fax and internet expenses. Only deduct the expense directly related to your business. If you only have one home phone only deduct that portion related to your business but if you have a second phone specifically for your business then you can deduct 100%.

4. Furniture for your office.

5. Mileage/Car

The standard mileage is the easiest because it requires minimal record-keeping. Keep track of the miles you drive for business and the dates. Multiply the total miles by the standard mileage rate and that is your deductible expense. Check with your CPA for the mileage rate for 2012.

Tip:  I have a booklet I keep above my sun visor to track this.

6. Travel and Expenses

Travel such as air fare and hotels are good for your home based business tax deductions. It is so important to get to some of the meetings related to your business, there is magic in these events, by all means go!

For dinners, to qualify you must conduct business with the person you are entertaining. These expenses are 50% deductible. Also included in this category are ticket to sports event, cost of a golf game and the cost of the a meal with beverages , tax and tip. You will need very good records for this.

7. Health Insurance Premiums

If you pay for your own health insurance premium and not eligible to participate in your spouse’s medical plan, you can deduct all of your health, dental and long-term care insurance premiums. You can also deduct premiums paid to cover your spouse and dependents.

8. Interest on Business loans and Business Credit Card Interest                                                                                                                                             

9. Social Security

The bad news. If you are self-employed you have to pay double the Social Security contributions. The federal law requires the employer to pay half and the employee to pay half. Self employed workers are both. The good news is you can deduct half of the contribution on your 1040.

10. Self-Employment Retirement Plans such as 401 (k)s

It’s always a good idea to contribute to your 401 (k) and other retirement funds. Remember they are tax deferred which is always great.

There you have it. Like I said I am not a CPA or expert in home based business tax deductions but wanted to share with you what I learned from my research while looking at this subject.

The key is to keep good records and document all of your business activities. Talk to your CPA for a more detailed explanation of these deductions. Develop a spread sheet or have someone do it for you. Just make sure you keep track and do this monthly. Don’t wait like I did to do it all in one sitting.

Doing the data entry on a monthly basis for your home based business tax deductions also has another benefit it lets you track your progress in your business.

It’s always a good idea to start the new year with a budget for your home based business. As you keep tract of where you are you can see if you can afford to buy another new course or e book or what ever shiny new ball is floating around in cyberspace.

By taking these steps you can measure the progress you are making in your home based business from month to month and year to year.

I hope this blog post was helpful for you. I would love to hear what your experiences have been with doing your taxes as a home based business owner. Have you had any surprises and have you seen the benefit of these tax deductions?


To Your Unique Online Success,

Tonya Stephens

251 942 9335

Work With Me

Facebook  and let’s talk about network marketing success!


 Recession proof your income

The computer is a network marketer’s most important tool and makes it possible for us to connect to the world wide web.

The computer

Internet marketing Tool

So here we are the 10th Day of April. What’s on your agenda for today?

For me it is getting used to a new computer since my beloved computer of 6 years just gave up and died.

Let me explain how I felt when my computer died ….NO!!!!!!!!!

This can’t be happening. In fact I had just said to myself concerning my computer…(you know mind talk), self I said, “I sure have taken good care of you  my dear, old, cherished, computer.”  I said ;” you may not be the prettiest, the fastest or have the biggest memory but you are consistent and you never leave my stranded by the side of the road.” I was saying this because it has lasted and lasted just like the every ready bunny with no end in sight! Ugh! Kiss of Death! Why did I say that to myself? Why did I have that realization?  Maybe it is because I’m reading “Think and Grow Rich” you know your thoughts have energy, right?  Maybe my computer was trying to tell me in oh so many ways and I wasn’t listening. You know listening is a skill you must master in network marketing. I didn’t listen, I assumed it would live forever. Very shortly thereafter it died, quietly without a whimper….

I should have known better for patting myself on the back thinking what a good person I was for the kind and gentle care I had given  my computer.

Do you believe it? Is this the way you treat your computer?  Heck, if the truth be known I had really abused the poor data works. Yep I admit it, I really wasn’t that good to it in fact I killed my computer. I admit it. I rode it hard just like riding a horse through the desert. It never complained, sometimes a little slow but I always had faith it could finish the race. Little did I know how my computer really felt; it was more than a little resentful. It was tired of all those late nights, all those webinars, all that Skype! It repaid me alright by choking up and crashing!  I know I’m to blame and it didn’t help that I had just started  some video marketing for my new You Tube campaign. I am to blame. I was shoving a steady stream of videos down it’s throat and little did I know it was choking on the volume with little memory left, I pushed and pushed until it could handle no more. The monitor blinked one last time and it was gone. I have no one to blame but myself! Rest in peace Gigabyte.

 What to do? Greive a little, but no time to waste cause the lead generation must go on.I had to go out and purchase a new computer, right then, right away, ASAP, after all I am an internet marketer!

How can I fill my sales funnels without a computer? How can I manage my Pay per Click? How can I connect on Facebook? How can I upload and download? How can I produce articles for my article marketing strategy without a computer? You get the picture.  Awwwww, I don’t need this! Not now. Where are all my files? They are still in the old dead computer!  I have no Article Marketing Wizard, Article Marketing Robot, or Best Spinner, I feel………naked and alone ….somebody please help me.

This is serious, don’t laugh!

I found someone to help me. His name is Shad and he works at Best Buys! Thank you Shad for your confident questionnaire that got me back on the right track. Shad has saved my internet marketing career! Do I owe him a commission?

What does one day off do for your internet marketing business? Well not much unless you have planned to take that day off. I didn’t so now it’s catch up time and to top it off; I now have to figure out this new computer. I have to connect with my new friend here. It’s so clean, so fresh, and so innocent.  I can’t wait to become friends with my new acquisition. First things firsts…..I want my files back!

Rest in Peace Sweet Dell……Hello HP!


Tonya Stephens,

Attraction Marketing Specialist

If you don’t have a blue print for success and unlimited leads pouring in click here.

251- 942-9335


How To Create A Facebook Fan Page Cover Photo

Facebook Timeline Fan Page Changes.


Facebook Fan Page Timeline

Last week I wrote a blog post on the changes Facebook has made to the Facebook Fan Pages in the new timeline format and I promised more information about these changes.

 In the mean time I have seen where many people are interested in making a cover photo for their Facebook Fan Page or WordPress Blog and may not know exactly how to do this.

So I put together a video explaining how I make my headers and cover photos for my Facebook Fan Page and also for my Word Press Blog.

Here it is: I hope this is helpful for those of you who may be struggling with this.

Let me know how your Fan Page cover photos turn out!

To Your Success,


Facebook Marketing Strategies to Jump Start Your Business

Yes you can use Facebook marketing strategies  to promote your network marketing business online.

You can bring in leads, opportunities and sales for any small business. I do it every day.

Facebook Marketing Strategies to Jump Start your Business!

There is a right way and a wrong way to utilize Facebook marketing strategies. There is a big difference in using Facebook for your business compared to your personal life use-you need a good  Facebook marketing strategy in place in order to get the results you are after. Unfortunately most people using Facebook have never been trained in the “how to” of social media marketing.

Facebook marketing strategies utilize Fan Pages

You must use Fan Pages for the  Facebook marketing strategies business side of things. You know you’re on a Fan Page when you see the “Like” button. You’re goal is to get lots of likes.

The great thing about getting “Likes” on your Fan Page is the validation that there are many people out there who are really interested in what you have to offer. Everyone who “Likes “your page is raising their hand and expressing their interest in learning more about your business. Your customers are already on Facebook, so why not plant your business where they already are?

You must have a personal profile set up first before you can create a Fan Page. I would encourage you to think seriously about how you’d like to build your brand with your Fan Page. There are also many categories to choose from. I use my name since that is the brand I am building and I have my fan page set up under the category of business person.

Building your business using these Facebook marketing strategies is  not a hard thing to do, and can easily be achieved in a little bit of time during the day.

You can actually automate your status updates  to make the Facebook marketing strategies easier so you really only have to go to the site several times a week to get the maximum result for your effort. Then when you do go to your Fan Page you can encourage discussion or ask questions to make the connection with your potential customers and prospects.

There is paid advertising within Face Book but it is not necessary to go that route. It may take a little longer to achieve the results you are after but you can produce the same results.

Facebook marketing strategy tips:

  • Engage with your audience. It only takes a little bit of time to impress your fans and make that important connection. Interact for a few minutes during the day to see huge results.  Another  tip is to use photos or upload videos. The new timeline format displays photos prominently. You know most business owners don’t display photos in their brick in mortar stores so by doing this one thing you become real to your fans and this helps make the connection.


  • Let people know you have a Fan Page. You must mingle on other pages and let people know you are there. You can post a comment on someone else’s status especially if there have been a lot of comments, this lets people see you and get to know you.


  • Another great practice is to post scheduled automated status updates using social media tools .


  • Make your page interesting fun and a lively experience by encouraging fans to interact on your page.

Another cool thing about using Facebook marketing strategies are the in-depth user data about your page, called Insights.  Insights include information on the gender, age and location of who is looking at your page, as well as which types of status updates are the most popular.

Here are a couple more advantages to using a Fan Page over your profile page: Facebook allows you to have no more than 5,000 friends on your personal profile. Once you reach 5,000 you’ll simply be unable to accept new friend request. However, Facebook   fan pages allow an unlimited number of “likes”. This is a great reason you want to use a page and not a personal profile to promote your small business.


If you enjoyed this post please a comment and share it with others.

Tonya Stephens

Face Book :

Twitter :!/Gulfcoastbeauty


PS: Does your up line have a proven step by step road map for success?

If you need more leads click below to learn strategies for generating unlimited leads to grow your business.

Click here



Network Marketing: Levels of Success

This is a multi part report.  In this section we will look at Level 1 and the beginning of Level 2

What can you expect when you decide to start your own Network Marketing business?

There are several different and distinct levels to your growth in Network Marketing.

Out of 100 people coming into a network marketing business 3% will have the background and the skills necessary to succeed with or without you the sponsor. They may appear to be overnight successes but in reality they have spent probably 20 years preparing for this type of business in their prior careers.

27 of this group have the desire but lack any real experience in this new endeavor.

The other 70 start with a bang but what they are really looking for is a get rich quick scheme and are horrified when they find out there is a lot of hard work required in setting up their business and making it successful.

The First Level of Success:

The beginning of your Network Marketing business requires  effort and will be 90% “Push Marketing” ,a lot of this marketing will be to your family and friends. The majority of us start here.

At this level of success  you are doing it all, making ads, calling people, your main goal at this level is to become a master recruiter and develop massive persuasion skills…you cannot hide behind a computer, it is an absolute necessity to connect with people. You must become comfortable with people and find out what  their wants, needs and goals are.

Becoming a master recruiter takes a lot of focus and time. Practice, Drill, Rehearse, record yourself. The more you do this the better you will be. Learn what to say and how to say it! Use a script initially. Ask questions, remember he who asks questions controls the conversation and you definitely want to stay in control of the converstation!

Spend some time each day in personal development, learn how to become a leader, emerse yourself in this. Read, read, and read some more. Great books to read are Think and Grow Rich by Napolean Hill, How to Win Friends and Influence People by Dale Carnegie

Remember you must get over your own ” head stuff” that might be holding you back from becoming the successful person you want to be. It is a process! Put as much good stuff into your head as you can stuff in there.

At this level of success you are probably a part timer. You should be sponsoring 1 to 2 people a week.  You will need to schedule your time to build your business. You always schedule those things that are important to you and your business should be at the top of the list.

Remember to put the work back into “Work from Home”

Get over your fear of the telephone, send out emails, keep making those connections, participate in forums, keep people in your sponsoring pipe line.

The Second Level of Success

Level 2 business builders have 50% push and 50% pull meaning now you have some leads coming directily to you through your efforts at attraction marketing and you are building credibility. You  are being seen on the internet and other areas.

You have been working hard for a while now and you have about 24 business builders in you team of 100.

Keep calling your leads this is critical and after someone has seen your presentation follow up! Don’t hide behind your computer here either. Remember the real money is working with people.

To be continued!

MLM: Getting Over The Fear Of Starting Your Business

MLM don’t beat yourself up over it.

Ok so you signed on the dotted line plunked down your money and registered for autoship. You’re so excited that you’re in business!  Yea! Now what? Tips Starting Small Business? Business Plans for Start UPS

You have just made one of the most exciting decisions of your life but at the same time you’re scared to death because you have no idea what to do next. You need Business Plan Assistance!

Does this sound like you?  If so read on. Here’s what you have to do….get over the fear! But how? It all boils down to training, practice and repetition.

MLM Business 

Want to Start Own Business? Let’s compare this to your day job. It  fits you like a well worn glove. You don’t even have to use your brain any more. You know what to do and how to do it. Why is this? It’s because you were trained and had many years of repetition and practice using the skills you were trained to use. This gives you a level of confidence. You no longer have the stress of learning something brand new. The major source of  stress for you now is the long commute, the long hours, your boss and snippy co workers . These are the same reasons you chose to find a way out and to get your life back!

So you’ve signed up to start a home based business  in MLM…congratulations!

Celebrate your courage to try something new, you can do this .

You need to become a vacuum cleaner. Suck up any and all how to books, MLM business books, CD’s ,DVD’s ,conference calls and conferences because your learning curve is steep and you don’t want to waste a lot of time.

You really want to see results and see them now! Translation…make some money.


Friend let me tell you steps to starting your business I have been there. Starting Your Business Checklist I have done and am doing all of the above. You see your learning and training is just beginning and will never really end. You must commit yourself to this fact!

The only difference between the MLM Guru’s and the MLM newbie is the level of self education and time in the field which equals experience. The only thing that stands between you and your dreams is just that…experience and education sprinkled with a dose of determination and focus. Don’t beat yourself up! We all go through the same thing. The hard part is to start!

If you want to feel confident in your new MLM Business, just like you felt in your previous day job then you know you must educate yourself and practice the principles and strategies you are learning…dedicate yourself to being prepared and you will be successful. Business Startup Checklist Planning Guide could be invaluable for you.

Here are some things to remember:

1.You must arm yourself with the right tools.

Books, Webinars, CD, DVD, Training, Company Training and even go outside the company especially if you want to learn internet marketing.

2. Find a mentor and emulate him/her. If you truly want to be something in the world you need to find someone who has already made it there.

3. Attend conferences where you can network and meet the “Guru’s” this could also lead to joint ventures in the future.

4. Get out of your comfort zone… go out there and talk to people…Pick up the telephone…..anybody can have a day job. What you have is a business .The more you stretch your scope of experience and education the more you grow ,the more you grow the more you will attract the kind of success you desire.

5. It’s a process. Don’t be hard on yourself. You must remember that Rome wasn’t built in a day. Give yourself time to explore and learn and practice what you learn. You will fall down but get right back up because you know deep down in your heart you can do this!!! You have everything you need within yourself to be successful.

Make your BIG mistakes early so you can start making money.

I hope this spoke to some of you . If it did please leave a comment below! Thank you and Bless you.